How to Avoid Them
Owning a luxury watch is about more than telling the time. A fine Swiss timepiece is a precision instrument designed to last for generations—but only if it's treated with the care it deserves.
Whether you've just purchased your first luxury watch or have been collecting for years, avoiding a few common mistakes can make a significant difference in its performance and longevity.
1. Waiting Until the Watch Stops Before Servicing It
Many owners believe a mechanical watch only needs servicing when something goes wrong.
In reality, lubricants inside the movement gradually age over time. Regular maintenance helps prevent unnecessary wear and keeps the movement performing as intended.
2. Ignoring Water Resistance
A watch rated to 100 metres isn't permanently waterproof.
Gaskets naturally deteriorate with age, and accidental impacts can compromise water resistance. Having seals checked periodically is especially important if the watch is frequently exposed to water.
3. Setting the Date at the Wrong Time
Many mechanical watches use a date-change mechanism that begins engaging late in the evening.
Adjusting the date between approximately 9 PM and 3 AM may place unnecessary stress on the movement. When in doubt, move the hands outside this period before changing the calendar.
4. Wearing the Wrong Watch for the Activity
Not every luxury watch is designed for every situation.
A dress watch is ideal for formal occasions, while a robust sports model is better suited for travel, outdoor activities or daily wear.
Choosing the appropriate watch helps preserve both its appearance and mechanical integrity.
5. Forgetting About Magnetism
Modern life surrounds us with magnets—from laptop speakers to phone accessories.
Although many contemporary watches feature anti-magnetic components, prolonged exposure to strong magnetic fields can still affect accuracy.
6. Storing Watches Incorrectly
Leaving a watch loose in a drawer exposes it to dust, scratches and unnecessary impacts.
A dedicated watch box or travel case offers significantly better protection, especially for collectors with multiple pieces.
7. Thinking Every Scratch Needs Polishing
Minor scratches are a natural part of ownership.
Excessive polishing removes metal from the case and bracelet, potentially softening the crisp lines that define the original design. Professional refinishing should only be carried out when genuinely necessary.
Final Thoughts
Luxury watches are built to accompany their owners for decades, often becoming treasured family heirlooms.
A little preventative care goes a long way. By following a few simple habits and servicing your watch when recommended, you'll preserve both its beauty and its performance for years to come.
